For Felicia Rolfe ’88, having a career as a television reporter was never a matter of “if” but a matter of “when.”
Having graduated from WSU with a bachelor’s degree in communications, Rolfe first worked in TV behind the scenes and away from the camera when, in 1993, she took a post as a sales assistant at KWCH 12, Wichita’s CBS affiliate.
“All I wanted to do was work in television,” she says. “I didn’t care what I did at the time, I just wanted to be there.” Being there meant an opportunity to learn everything she could about her chosen profession, and she spent many weekends in the field with reporters.
When her husband, John ’85, accepted a job in Kansas Gov. Bill Graves’ public relations office, they moved to Topeka. During her three years there, she worked as a reporter and anchor for KTKA. In 1998, she and John returned to Wichita.
Today, as the “Eye On Your Family” reporter for KWCH, Rolfe covers family issues, health, children and family activities, all while keeping her eyes firmly fixed on one family in particular: her own.
When she’s not working, she loves being with her husband and daughter, Evan. “I’m happy to be at home most of the time,” she says. But she’s also happy being a KWCH reporter, which includes occasional anchor work on the station’s morning news program. “It’s good to be back,” she says.